ELECTRIC & ROSE
ELECTRIC & ROSE DESIGNS
ELECTRIC & ROSE STORY: ALL ABOUT AUTHENTICITY & LOVE
Co-Founders Erin and Eric started Electric & Rose in their garage in 2014, Erin's fine art background and Eric's career as a film maker sparked the idea to create the brand.Their love for Venice Beach created the perfect combination that inspired what Electric & Rose is now: easy wearability and comfortable designs to wear from studio to streets.
Versatility and personality are stitched into each of their lounge and activewear designs, made by ultra-luxurious sustainable materials that help you embrace an active lifestyle.
THE HAND-DYE TECHNIQUE ELECTRIC & ROSE HAS BECOME KNOWN AND LOVED FOR
The tie-dye inspiration came from Erin's - Electric & Rose Co-Founder- love of Shiburi, a Japanese manual resist dyeing technique that produces patterns on fabrics. What started as a hobby making these creations with family and friends eventually inspired the hand-dye techniques Electric & Rose has become known and loved for.